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What is TWS Technology?

2023-11-24 19:23



The Main FutureTrends of TWS Technology

With more momentum gathering for TWS earbuds, they have obtained dominance in the earphone market. These earbuds provide us with a hassle-free cable mess and a more convenient user experience, which has gained instant popularity among people since their emergence in 2016. Recent years have witnessed plenty of innovations adopted in these kinds of products and brought more impressive features, including noise cancellation, excellent audio quality, and longer battery life, which elevate a music experience to a higher level. So today we will have a deeper talk about TWS earbuds to provide more inspiration about the future of TWS earbuds. 




TWS Meaning 

TWS is the abbreviation for True Wireless Stereo. TWS earbuds work by relying on a BT wireless connectivity chip that includes TWS accessories, which enables them to connect both earbuds and the media source device without physical wires via BT signals. Therefore, these earbuds allow you to have a seamless and tangle-free listening experience. 

Some people may easily confuse TWS earbuds with wireless earphones, as both of them work on BT wireless connectivity technology to connect with media source devices. However, wireless earphones still have wires or other physical connections that function like a bridge to connect multiple parts of the device and ensure they work together. For example, sports neckband earphones or wireless headphones will have a neckband or headstem to connect the two earphones. 




The Development of TWS Technology 

The first true wireless earbuds can be traced back to 2014. It was introduced by German startup Bragi, and it is called Dash. Another is saying that the first true wireless earbuds were invented by Swedish startup Earin. However, there is no denying the fact that both of these earbuds have many obvious drawbacks, like BT signal latency and high consumption, which hinder their wide popularity.

It wasn't until 2016 that Apple enhanced the connection between earbuds and media source devices and reduced latency by introducing a completely new true wireless technology and launching its first generation of earbuds called AirPods. These earbuds have a primary earbud and a secondary earbud. Based on Apple Snoop mode, the primary earbud connects with a smartphone via BT signals, while the secondary earbud can monitor the signal at the same time, which makes sure that both earbuds can keep in sync with the smartphone so that you can switch seamlessly between the two earbuds without experiencing a sound delay.


With the fame of Apple AirPods rising, plenty of reputed manufacturers are competing to develop their TWS earbuds.

Early Android series TWS earbuds adopt a daisy chain method. It uses primary earbuds as a bridge between the media device and the secondary earbud. First, the primary earbud connects with the media device via BT signals. Second, the primary earbud will forward the signal to the secondary earbud, and the connection is complete. Here you may understand the fact that this process will cause a high consumption of the primary earbud while increasing the latency and signal interference. As a consequence, Android Series TWS earbuds were not comparable to Apple AirPods due to unstable connections and signal discretion.


Since 2018, plenty of innovations have been applied to the Android series of TWS earbuds, which bring a series of advancements in TWS technology.

Qualcomm introduced the latest TWS technology, called TWS Plus. This technology allows both earbuds to receive BT signals from the media source device to make a synchronous connection between the two earbuds and the media device. As a result, it brings a highly efficient connection with low consumption and robust anti-interference. However, it is noted that Qualcomm TWS Plus is only compatible with devices that feature Qualcomm wireless connectivity chips or the Snapdragon 845 processor and its subsequent versions. 




In addition to Qualcomm and Apple AirPods, there are still a series of TWS technologies. For example, the LBRT TWS technology that was developed by the BES company created the perfect Huawei FreeBuds 2. It uses a low-frequency antenna that enables the primary earbuds to receive the 2.4 G BT signals sent by the media source while using magnetic induction technology to forward the BT signal of 10-15 MHZ to the secondary earbud, which can effectively reduce latency and improve the sound quality of the earbuds.

Besides, Mediatek also introduced Airoha MCSync. This technology works similarly to Apple AirPods to offer robust, seamless connectivity for a truly immersive audio experience. Meanwhile, it is worth mentioning that it has flexible compatibility with all smartphones. 




The Advantages of True Wireless Earbuds 

In recent years, a significant increase has been made in the true wireless earbuds market size due to the technological advancements in TWS earphones, expanding from its initial explosion to reach USD 11.15 billion in 2022. Projections indicate that this market is poised to increase further and is predicted to reach USD 563.2 billion by 2030, exhibiting a strong compound annual growth rate (CAGR) of 34.9% throughout the period from 2022 to 2030. This growth is thanks to more advancements and impressive features adopted in TWS earbuds. For example, 


Truly Wireless 

True Wireless Stereo earbuds are truly wire-free, which allows you to get rid of tangled wires so that you will have the freedom to listen to music or talk on a phone call at any time and anywhere without having to hold your phone, which makes it perfect for work, commuting, exercise, and more. 


Superior Sound Quality 

With the enhancement of TWS technologies, TWS earbuds come with low latency and powerful anti-interference, which enables them to lower the loss of audio data. Meanwhile, these earphones are engineered to provide premium stereo sound for an immersive sound experience. Generally speaking, TWS sends distinct audio channels to the primary and secondary earbuds separately, among which the primary earbud will accept the left channel, while the secondary one will receive the right channel so that it appears to put you in stunning surround sound. Moreover, the audio is not split, which allows you to swap between the two earbuds seamlessly without experiencing audio data loss or latency. 


Secure Fit and Enhanced Comfortability

TWS earbuds are engineered to 100% match your ear canal; whether they are semi-in-ear or in-ear, they can stay in your ear without falling off, even when you're commuting or working out vigorously. Meanwhile, with a lightweight and compact body, these earbuds lay in your ear canal as lightweight as a cloud to deliver zero-pressure wearing comfort. 

 



Better Noise Cancellation Effects 

Recent years have witnessed a series of developments in the noise isolation technology of the TWS earbuds. For example, ANC noise cancellation technology is implemented in these earbuds to filter out 99% of ambient noise to ensure the best immersive listening experience whether listening to music or watching videos. In addition, innovative solutions, such as ENC noise cancellation and AI call noise reduction, are applied to deliver an ultra-clear calling experience even in crowded places like subways, airports, or streets. 


The Future Development Trends of TWS Earbuds

In addition to the advantages mentioned above, more impressive features and enhancements will be added to enhance the user experience of TWS earbuds shortly. Then, what features can we expect in these earbuds in the future? Now let us to explore more about it.  


Health Monitoring 

In recent years, people have paid increasing attention to body health. Consumer electronics like smartwatches or fitness trackers that contain health monitoring features are earning more and more preference among people. Like smartwatches, TWS earbuds require close contact with the human body, which makes it possible to add health monitoring features to these earbuds. 

In the past two years, Amazfit and Philip have launched TWS earbuds that offer health monitoring and tracking features. However, this trend has not been popularized in the market. However, it is expected that more and more manufacturers will join this line to add more health monitoring features like blood pressure, heart rate, and fitness data tracking in the future. 


Enhanced Noise Cancellation 

ANC noise cancellation technology has evolved a lot, and it has gained continual popularity among TWS earbuds to allow these earbuds to offer better noise reduction for clearer sound quality. However, many ANC earbuds still face a bunch of drawbacks, such as high consumption and a not-as-expected noise reduction effect, resulting in their slow popularity. In the coming two years, this technology will continue to improve to gain wider popularity among manufacturers.

In addition, many high-end TWS earbuds have adopted self-adaptive active noise cancellation to enhance the noise cancellation function of these earbuds. Using this technology, they can automatically adjust the noise-canceling mode according to the ambient noise, your ear canal structure, and more factors. It is worth noting that with the advancement of noise reduction technologies, this technology is expected to gain wider popularity in TWS earbuds in the coming years.




Top-notch Sound Quality 

Sound quality is still the key factor that will be taken into account when people are shopping for audio devices. A series of technologies, such as active noise cancellation, ultra-clear calls, lossless audio, zero latency, and spatial audio, have been implemented in TWS earbuds to deliver a more immersive and richer-detailed sounding experience.

Among them, spatial audio is highly sought after as it has taken the sound quality up a notch by leveraging dynamic head movement tracking technology that delivers a three-dimensional listening experience whether you are listening to music, watching TV shows, or gaming. However, there are still very few TWS earbuds adopting this technology in the market now but it is anticipated that more manufacturers will join this line to add this amazing feature to their products. 


Lower Latency

Now most TWS earbuds on the market have good latency-lowering capability. However, it is not far enough for gaming earbuds. Many gaming earbuds propagate zero latency but still cause dissynchronization of audio and video while gaming, which disappoints most gamers who enjoy competitive games. Therefore, lower latency or even a standard for latency for gaming earbuds is expected to be established. 


AI Features 

2023 has witnessed many evolutions in artificial intelligence, like the technology breakthrough in ChatGPT. And more tech giants like Huawei are adding more impressive features to smartphones to provide us with a more intelligent user experience. 

Many TWS earbuds enable voice control, which allows us to complete all the operations (including play/pause, skip through a song, and volume control) on the earbuds by activating the voice assistant of the smartphones. 

With the development of artificial intelligence and TWS earbud technology, it is estimated that more intelligent features will be implemented on these earbuds. For example, it may support AI translation so that you can chat with people from different languages. Or it may be able to recommend music by recognizing scenario needs.


BWOO True Wireless Earbuds 

BWOO has been dedicated to developing TWS earphones for different scenarios for 20 years. Whether you are looking for noise-cancellation earbuds for commute use or gaming earbuds for an immersive gaming experience, you can get the best one here.

With a 2-decade dedication, we make every headset the epitome of advanced noise cancellation technologies like ANC and ENC, superior sound quality, lower latency, comfortable wearing, and more. More than that, we change with time and developing more innovation to elevate the user experience of this kind of product. Now explore more impressive TWS earbuds on the BWOO site.


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